New: a free, AI-powered tool that summarizes your PPWR obligations

The new European Packaging Regulation (PPWR) raises the same two questions for nearly every company: Does this apply to me, and what do I need to do? The answer is in the regulation, but that means you’d have to work your way through the entire text, including all the articles and annexes. We wanted to […]

PPWR Deadlines: What Needs to Be Done by When?

The date you keep hearing is August 12, 2026. That makes sense, since the PPWR takes effect on that date. However, that’s not the date you should base your planning on. The requirements that really cost money and time—such as recycled content, recyclability, and prohibited packaging types—won’t take effect until 2030. But preparing for them […]

What changes need to be made to your packaging? An overview of the PPWR requirements

Most articles about the PPWR list the requirements: recycled content, recyclability, and prohibited packaging types. That’s helpful, but it leaves out the step that requires the most work in practice: demonstrating that your packaging complies, with technical documentation and a declaration of conformity. Many companies don’t have anything ready for that yet. In this article, […]

Are you a producer covered by the PPWR? Your role and obligations explained

The same packaging can mean a mountain of obligations for one company and almost nothing for another. The difference isn’t in the packaging, but in your role. And it’s precisely that role that many companies misjudge. The importer who assumes that his foreign supplier will take care of it. The online store that thinks, “We’re […]