The next wave of sustainability

A new oil crisis due to geopolitical turmoil. What a misery! Fuel prices are going through the roof due to the closure of the Strait of Hormuz. Fishermen, processors and traders must pass on the increased costs to consumers or they will fall over. Inflation adds to that. In the fish chain, we know all […]
From Chinese sports watch to fair fish: the hunt for transparency

You may recognize it: you consciously want to make a sustainable purchase. Then it is important to know the quality and origin of a product. And that is not always easy. For example, I recently bought a new sports watch online from a well-known American brand. However, the manual was completely in Chinese; it was […]
Fishing and farming: two worlds, one challenge

Farmers and fishermen are often mentioned together when it comes to sustainability. After all, they both produce food and symbolize tradition, family farms and craftsmanship. Yet there are also many differences. The farmer cultivates his own land, often for generations, while the fisherman hunts and gathers in a shared, natural space that stretches across European […]
Keeping course during political storms

‘Only 4% of the Dutch still trust politics,’ the media recently headlined. The double fall of the Schoof government and the chaos in The Hague create great uncertainty. Brussels is also rumbling: policies are being adjusted, laws paused or adjusted. For business owners, this is frustrating. What rules will soon apply to my business? What […]
Ecolabel? Don’t think so … or do you?

456. That’s the number of ecolabels worldwide, according to ecolabelindex.com. And more are added every year. As far as I am concerned, that says three things. First: sustainability is commercially attractive in brand or product positioning. Second: brands and products are actually becoming more sustainable. And third: the maturity of eco-labels will have to increase. […]